Does anyone else think Eminem is starting to sell out?

I get that he's 50 and there probably aren't more than 2 albums ahead of us but do y'all agree he's selling out? I'm not sure but all i see on Eminems socials are merch drops and his old NFT sh*t. A sell out is someone more aimed toward the cash than the art and i think it applies to him. He is 53 so maybe i'm looking to deeply into it but there seems to be becoming more of a brand than he was an artist.