Please take our survey!

Dear participant,

You are invited to participate in a research study by completing a short online survey. This study explores consumer perceptions of Michael Kors, specifically how pricing and distribution strategies influence the brand’s image, including its exclusivity, quality, and prestige. We are seeking participants who are U.S. consumers between the ages of 18–35 and are familiar with the Michael Kors brand. The survey will take approximately 2-5 minutes to complete.

If you are willing to participate, please click the link below to begin the survey: 

https://ncsu.qualtrics.com/jfe/form/SV_aXCZetrE0guWvcy

Your time and participation are greatly appreciated! 

Sincerely, 

The Research Team