r/SaaS•
Routine_Room5398

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B2B SaaS

Series A B2B startup here. we've got budget to hire one growth person. Just one. And that's kind of the whole problem right, one person can realistically own maybe one, two channels max if they're good. But we honestly don't know which channel is going to work best for us yet.

So the way I see it, we either pick a channel, bet on it, hire someone, and hope we guessed right. Or we test a bunch of stuff first and then hire for whatever actually works.

I'd rather do the second thing.

I'm talking cold email, cold calling, LinkedIn outreach, SEO, cold calling, content, events (like actually finding the right ones and doing the outreach to get us in), partnerships, the whole spread. Run it all for a few months, see what hits, then bring that channel in-house with a dedicated hire.

The problem is finding someone to actually do this. I don't want a strategy shop that shows up with a nice deck and then disappears. I want a team that sends the emails, writes the posts, books the booths, picks up the phone. Execution, not advice.

And every agency I talk to does one thing. "We're an outbound shop." "We do content and SEO." That's great but I really don't want to juggle 5 different vendors just to run this experiment. Ideally it's one team running everything so we can actually compare channels properly and make a real decision.

We have budget for this, not trying to do it on the cheap. Just want it under one roof.

Anyone found something like this? Or did you cobble together a few agencies and it somehow worked? Honestly even the horror stories would be useful at this point

Posted Apr 29, 2026, 6:54 AM UTC

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