the gap nobody is filling: a Google Slides alternative for IG creators. gamma fills it. nobody's selling it that way.
every IG creator i know uses one of three tools:
- canva (most common, hits a wall fast)
- google slides (rare, used by spreadsheet types)
- a Google Slides alternative they're trying out (gamma, etc)
google slides was actually quietly powerful for carousels for a while. simple. fast. low friction. but it lacks the visual polish IG demands now.
gamma is the version of google slides that understands content. it auto-formats. it manages your brand. it resizes for IG natively.
nobody is positioning gamma to IG creators. it's positioned to founders and consultants. but the IG creator workflow is the killer use case.
i've grown my account from 8k to 47k in 9 months. i credit gamma for ~40% of that growth because it removed the design bottleneck from my workflow.
if you're an IG creator and you've never tried gamma, you're competing one-handed.
Posted Apr 29, 2026, 6:58 AM UTC
65