I apologize for being so congested, I have been sick and I sound more nasally than usual. Been dealing with this for weeks… it is what it is.

This video is from a factory in Salento near my apartment. I sourced a really special denim and thought I would share.

It’s a 13oz Japanese selvedge, naturally dyed indigo, with a very streaky texture (you’ll see it in the video). The fabric is narrow-width goods, 33 inches, so it takes about 2.75 to 3 meters to make one pair. I am hoping for 2.75.

The fabric costs $54.60 per meter FOB Japan, which puts my raw denim cost at roughly $180 per pair by the time it’s all said and done. So these won’t be cheap, and they’re not meant to be.

I was only able to secure 38.9 meters total, which means we can make about 12 pairs at 3m and 14 pair at 2.75m. Not many at all. 

This will be done as a pre-order, and it’s really for people who understand this level of denim. We’re also developing custom hardware for this run, which will kick off a broader denim capsule. I’m currently looking at using a deer leather patch, but that could change.

The fit will follow the same body and style as the last drop, but construction will be handled by a different factory. The previous factory was very good, but this one is on another level in terms of precision. Everything is done down to the millimeter, which is exactly what I want for something at this level.

I know some people like that imperfect reproduction look where things are intentionally a bit off. That’s not what I’m doing here. I want these as dialed in as possible.

For those who aren’t into this level of niche denim, I also have another small batch coming that will sit around the same price, maybe a little less than the last drop.

Thank you for the support and I apologize for the voice. More videos coming soon, and they’ll look a lot better too. I’ve got a videographer involved now, so things are about to be kicked up a notch. 

Teaser video for some super sick natural dyed indigo denim.