Trademark Registration Process in India – Step-by-Step Legal Guide

Rohan Gupta was a junior associate at a district court in Bhopal, posted in the civil wing of the practice. Around late February 2025, his supervising advocate handed him a file for a trademark registration matter — a small textile business in Gomti Nagar, Lucknow. The client, a startup called Rangbhoomi Fabrics, had been trying to register its brand name and logo for nearly eight months. The application had been sitting in limbo, with objections raised by the Trade Marks Registry that no one had properly addressed.

Rohan watched online tutorials, read procedure guides, and even drafted a response to the registry objection on his own. But the response came back as technically deficient. The objection stayed put. And Rangbhoomi Fabrics was losing time — worse, a rival brand operating out of Indore had begun using a confusingly similar name in the market.

A senior colleague referred the matter to Advocate Sudhir Rao. The approach changed immediately. The response to the registry's examination report was re-drafted with proper evidence of prior use, affidavits, and a structured reply citing Section 11 and Section 18 of the Trade Marks Act, 1999. A hearing before the Registrar was requested. Within approximately six weeks of fresh intervention, the objection was overcome and the mark proceeded to advertisement in the Trade Marks Journal. The client's registration was put firmly on track — something that months of unguided effort had simply failed to achieve.

You can read about this case in detail at https://sudhirrao.com/trademark-registration-process-india-legal-guide/