AI visibility isn't a ranking, it's a reputation. Treat it that way.

Traditional SEO you could chase a position. With LLMs it's different.

The model isn't pulling a ranked list. It's recalling what it knows about a topic, nd what it associates with credibility in that space.

So if you're only thinking "how do I get mentioned," you're already behind. The real question is: what does the AI believe about your category, and where does your name fit in that belief?

Mentions matter. Context around those mentions matters more.