Early colony management, what to prioritize?

I just started the game (for the 8th time, lol) but I've never finished. I've always been haphazard with the colony management and it's bitte me in the ass. I tried to look up some guides but they are all out of date.

I just found Foulstone and am ready to start it's 1st project but I'm not sure which one. Does it matter anymore? Should I focus on profit factor, or Reputation? Help a moron out a little