Bulging accordion window shades

Does anyone know of a trick to fixing the accordion window shades that want to bulge out instead of collapsing nicely when you try to open them? Attached is a picture of what I'm referring to. Instead of collapsing nicely, the pleats want to bulge out. I've got several windows doing this and looking for a fix instead of replacement.

https://preview.redd.it/qxs4fmouyp0h1.png?width=1031&format=png&auto=webp&s=bfd1716a9ecd1df22c8281c528d36ee2520fb409