shipped a SaaS last month. the distribution problem hit immediately. here is what I used to fix it.
this sub knows how to ship. that is the whole point of being here and it is genuinely rare.
the problem that hit me immediately after shipping was the same one I keep seeing in threads here. the product is live. it works. the people who find it get it. and then the growth just does not happen because getting a SaaS in front of the right people consistently requires a completely different skillset from building it.
I did not want to become a media buyer. I did not want to spend three months learning Google ads. I did not want to write cold email sequences from scratch. I wanted to keep building.
tried Locus Founder about six weeks ago. you describe your SaaS and your target customer and the AI builds the entire go to market layer around it and runs it continuously. conversion optimized landing page written for my specific ICP. ads across Google Facebook and Instagram created and running without me touching an ad account. lead generation through Apollo pulling targeted lists of ideal customers. cold email sequences written sent and adjusted automatically based on response data. CRM tracking everything. payments handled end to end.
came back the next morning and had a distribution operation running alongside the product.
the thing that surprised me most. the go to market running from the same context as the product positioning meant the messaging was coherent in a way I never managed when I was trying to do both things manually. the landing page, the ads, and the cold email were all saying the same thing to the same person. that coherence made a real difference.
still building the product. the distribution runs itself.
free 24 hour trial with enough credits to launch a first website before spending anything.
for people in this sub who have shipped and hit the distribution wall. what did that actually look like and what moved the needle. curious what is working for others here.
Posted May 29, 2026, 7:51 PM UTC