r/Upwork•
Magnet70

Seeking Advice: How are you managing two completely different services after Upwork removed Specialized Profiles?

Hi everyone, ​I need some practical advice on how to navigate the recent Upwork update that removed the Specialized Profiles feature. ​I offer two entirely distinct services (completely different niches and target clients). Previously, the specialized profiles allowed me to keep things organized and pitch effectively without confusing potential clients. Now, I have to merge everything into the new single profile. ​My main concern is looking unprofessional or like a "jack of all trades, master of none." If I combine my titles, skills, and portfolio items into one page, I feel it will heavily dilute my profile's effectiveness and raise red flags for clients in both of my target audiences. ​For those of you who also offer multiple unrelated services, what is your current strategy to stay optimized? ​Are you heavily segmenting your main Overview section with clear headers? ​Are you relying entirely on the Project Catalog (Gigs) to separate your offerings? ​How are you managing the 15 profile skills and the main Title without looking like a scattered, random profile? ​I am looking for practical, tested strategies or any harsh truths on how to survive this update without dropping one of my services. ​Thanks in advance!

Posted Jun 2, 2026, 1:08 PM UTC

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