I built a tool that scores your B2B copy for bullshit (0–100). Here's what I learned.

After reviewing 200+ cold outreach sequences and B2B homepages, the patterns

are always the same.

"AI-powered." "Seamlessly integrates." "Drive sustainable growth."

"Empower your team."

Every company says this. None of it means anything. Buyers tune it out

before the second sentence.

So I built a detector. Paste any copy, get a score from 0 (honest) to 100

(pure concentrated bullshit), plus the exact phrases dragging you down.

Score under 30: someone on your team actually knows how to write.

Score 60–80: standard enterprise copy. Forgettable.

Score above 80: your buyers are rolling their eyes.

Free, no login: https://zerohypelab.com/bullshit-detector/

What's your score?