Does Google still count GBP Q&A as a ranking signal or is it mostly ignored now?

I've been testing GBP Q&A by adding common customer questions and naturally including local keywords in the answers.

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A few years ago there was a lot of discussion around Q&A helping relevance, but lately I haven't noticed any clear ranking improvements from it.

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Has anyone tested this recently at scale? Have you seen measurable gains in Maps rankings, or do you view Q&A more as a conversion and user experience feature than a ranking factor?

Posted Jun 11, 2026, 2:29 AM UTC

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