Is 1st Phorm really worth the premium price? My friends keep convincing me about it.

A couple people at my gym swear by 1st Phorm for protein and pre workout and I've been seeing their stuff all over social media lately. I'm currently using a basic protein powder that works fine but nothing special and I've been thinking about switching things up. I'm just hesitating because of the price and the fact that every person promoting it online seems to be one of their "ambassadors" which makes it really hard to find an unbiased take.

For anyone here who's actually tried their stuff and isn't an "ambassador", is the quality noticeably better than others? What products of theirs do you like and what's not worth it?