I started a subreddit for people who are willing to lose money if they don't go to the gym. Here's why.

I found myself in a fitness rut where I had lost motivation for the gym as it had gotten pretty repetitive.

I thought to myself, why not find some accountability buddies on reddit to spice things up with a 1 month challenge. I went to r/accountability, r/accountabilitybuddies, r/Accountabilibuddies and more joined at least 5 groups all of which went no where.

There was absolutely no problem was finding people but almost nothing happened after the group chats were formed.

Most groups lasted a few days. Some lasted a week. Eventually people stopped checking in, stopped replying, and moved on.

Then I came across the concept of loss aversion: the idea that people are often more motivated to avoid losing something than they are to gain something of equal value.

That got me thinking.

What if accountability groups had consequences?

Not life-changing amounts of money. Just enough that you cared and to make you think twice before skipping the gym.

That’s the idea behind this subreddit.

This is a place for people looking to create fitness accountability challenges where participants put something on the line in exchange for a stronger reason to stay consistent.

It is a place for people who think $100 is a worthy sacrifice to reach their fitness goals in 3 months after failing for years. And it is only a sacrifice if you lose it.

Whether that’s £20, £50, £100, or something else is entirely up to the group.

Feel free to use any payment, escrow, or accountability system that works for you. The purpose of this community is simply to help like-minded people find each other and create challenges.

If you’ve ever thought:

“I know exactly what I need to do. I just struggle to do it consistently.”

you’re probably in the right place.

Welcome.