A lot of people ask how I got over 40 million views across my YouTube channels, so I thought I'd share a few things that made the biggest difference for me.
First, I stopped focusing on what I wanted to post and started focusing on what viewers wanted to watch. That shift alone changed everything.
For Shorts, the first 3 seconds are critical. If you don't grab attention immediately, people scroll away. I always try to start with a surprising moment, a question, a reaction, or something that creates curiosity right away.
I also learned that consistency matters more than perfection. Many creators spend weeks making one video perfect. I focused on posting consistently and improving with every upload. Some videos failed, some performed well, but every upload taught me something.
Another thing that helped was using relevant keywords in my titles and descriptions. I didn't stuff keywords everywhere. I simply made sure YouTube could understand what my content was about. I also added a few relevant hashtags to help categorize the content.
Timing was another important factor. Instead of posting randomly, I checked when my audience was most active and uploaded during those hours. This gave my videos a better chance of getting early engagement.
Most importantly, I paid attention to my analytics. Whenever a Short performed well, I studied why it worked and created more content around similar topics, formats, and hooks.
There wasn't a secret trick or magic algorithm. It was a combination of strong hooks, understanding the audience, posting consistently, using relevant keywords, uploading at the right time, and constantly learning from analytics.
These simple habits helped me reach 40M+ views across my channels. I'm still learning every day, but hopefully this helps someone who's just getting started.
What has been the biggest lesson you've learned from growing a YouTube channel?
Posted Jun 13, 2026, 5:39 PM UTC