Alex Hormozy. What am I not understanding?

So people really love this guy.

I do have him as one of my YouTube subscriptions.

He's been a guest on a lot of the podcasts that I listen to, D.O.A.C., the Shetty podcast, etc.

I'm going to be honest, I just don't really understand him. I have very good comprehension skills. But most of the time I have no idea what he's talking about in his videos.

People obviously love this guy on one of my channels. I make motivational content and anything with him people tend to really like.

Sometimes he does put out these quotes that are very quotable and that people like.

But it's like on the Shetty podcast he asked a very simple question. It was something along the lines of: "Hey when does somebody know when it's okay to invest $1,000, $5,000, or $10,000 in a business they've been researching?" Simple straight question and he never answered the question. He took it into a completely different area.

I just clicked on one of his videos, something like "7 things that you can do to start your business today". The first thing in his videos he talks about is the millions of dollars his 10 businesses made in the first year. It seems like a lot of the stuff he talks about is just stuff he's done. He's obviously very successful in whatever it is that he does.

I did see his crowd work, people tend to really love this guy in person, and in the Crowd Work videos when people will give him their figures and this is what they're doing, he does give them good advice but this guy completely loses me on his YouTube videos.

I will mention during his crowd work, where people pay to come talk to him as a group, the questions he may answer are very simple. It could be something like, "Hey Alex, I'll make $50,000 at my job but I just started a side hustle and I'm making $200,000. What should I do?" and he'll push them to leave the job. Another situation would be something simple when it's like, "Hey, I'm making $200,000 at my business and I can't do everything myself." He'll be like, "Oh well, you can hire somebody."

I mean it's not revolutionary advice.

But it really bothers me on his YouTube stuff because I can't really seem to follow what he's saying. What is it that I'm missing? Is he just talking out of his ass?