Creator marketing support

Question

Need some help. Small dtc Ecom fashion brand in niche category. Inventory, cash, and internal resources prevents us from scaling affiliate influencer programs. But influencer ugc is great creative for us.

Our entire marketing budget is spent on media. Creative is done internally. Performance is not as effective with where we need it to be to hit monthly goals to offset costs.

How do I get quality ugc from creators? How much do you usually pay them? Is it worth paying a premium for 1-2 ugc videos from quality influencers, and decrease budget drastically?

Or acquire more smaller ugc videos, bad quality (usually novice creators), and decrease media budget moderately.

Posted Jun 26, 2026, 9:01 PM UTC

14
Loading comments…