Setsuna with Yuki Kanji for a ski lodge name

So I am learning Japanese but I am not fluent enough to make this decision. I also lack the cultural context to make this decision.

I am opening a small ski lodge in rural Japan and need a name / logo. I have been in love with the concept & word Setsuna for a long time. I also really wanted to use the word Yuki to identify the place as a ski/snow destination. Conveniently they can share the same reading... the snow kanji 雪 (Yuki) can also be read "setsu", the sound that starts Setsuna (刹那).

My problem is incorporating the Yuki kanji for snow while have the name read as Setsuna. I am currently here... will this just always be read as "yukina" and then confuse everyone? please give me feedback!