Stranger Things Brickheadz set 40801 Doesn't Have QR Code?

I just got the 4 set Stranger Things Brickheadz set with Mike, Will, Lucas, and Dustin and can't find the QR code to register set and get points, does it not have one? Also I just put together the Star Wars Brickheadz Luke Skywalker 40795 and it didn't have one either. Is this a new thing or just some sets won't have a QR code?