I built a tool to help write personalised LinkedIn outreach. Turns out the hardest part isn't building it... it's finding people willing to tell you it's rubbish.
I've been building a small web app over the last few weeks.
The idea is simple.
Instead of spending 15-20 minutes researching someone and trying to think of an opening message for LinkedIn, it generates three personalised conversation starters based on their profile.
Building the MVP was actually the easy part.
The part I completely underestimated was finding people willing to spend 5-10 minutes trying it and giving honest feedback.
I've had a few people agree to test it (which I'm genuinely grateful for), but I've realised getting feedback is almost becoming a product in itself.
One thing I've learned already is that compliments are almost useless.
Someone saying:
Looks great!
doesn't improve the product.
Someone saying:
I got confused here and I'd never actually use this.
is worth its weight in gold.
So I've stopped asking people if they like it.
Instead I'm asking things like:
At what point did you hesitate?
What nearly stopped you using it?
Would you actually send one of these messages?
The answers have been far more useful.
I'm curious how other founders approached this stage.
How did you get your first 10-20 genuinely honest users?
Not customers.
Just people who would actually tell you what was wrong.
Happy to share the MVP with anyone interested, but I mainly wanted to hear how others solved the early feedback problem.
Thanks
Posted Jul 8, 2026, 9:32 AM UTC