How do you do apparel imagery for your d2c brand ?

To D2C clothing founders, how are you handling product images ?

Trying to understand how brands are actually producing their product imagery right now and get some real undersatnding from you guys.

A few things I'm curious about:

  • How are you generating your product images today? (Studio photoshoots ??, AI tools, on-model vs. flat lay, etc.)
  • What does a typical photoshoot actually cost you end to end? is it easy to find good photographers or studios?
  • And roughly how long does it take you to go from a physical sample → live on your site / Shopify / reseller channel? I've heard photoshoots + posting + approvals take a lot of time

Trying to get a realistic picture of the time and money involved

Thanks in advance 🙏

Posted Jul 11, 2026, 2:31 PM UTC

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