Dissertation (Academic)

Study: Instagram marketing and UK start-up brands

Hi everyone! I’m conducting my dissertation research at the University of the West of Scotland on how Instagram marketing affects brand awareness and purchase intention towards UK start-up brands.

This study explores how social media influences customer perceptions and buying decisions. I’d really appreciate your participation in this 5–10 minute survey.
Responses are anonymous and used only for academic purposes. Please use a student email ID only to participate.

Survey link: Questionnaire: Instagram Marketing and UK Start-up Brand Awareness Study – Fill in form

Thank you for your support!