Has anyone built a model for the announcer mention markets?

Curious if anyone here has actually built something to track/predict the "what will the announcers say" markets, seems like there'd be real value in historical hit-rate data on these terms but haven't seen much beyond people eyeballing it game to game. As of right now im seeing $1.6M of volume on norway vs england for just announcer markets....

Anyone tracking this stuff systematically? Would love to hear how people are approaching it.