promotions

Observation

Is it just me or is the way belift promotes enhypen very filtered or atleast restricted? Most of the communication about their aspirations and the future is always done through written magazine interviews. I just think the label could do better than this traditional route because I've noticed a lot of enha's genuine messaging get lost this way. And they truly have so many interesting things to say but it rarely makes it out to the larger audience. Even their documentaries appear filtered to me. Nor have they had a radio appearance since 2022 I believe. For example I know Jay loves talking about his passions and Sunoo loves to connect as well but .. is it not strange that the only time we've heard them talk in length is through weverse lives or dms? It feels like a lot of promotions belift relies on is done through a manual and not tailored to enhypen. I don't mean to say this to create pressure on the artists, maybe this is what they want but I've been a fan for a long time and it's always bothered me how the larger fanbase has a very superficial image of them.

Posted Jul 11, 2026, 9:03 PM UTC

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