The Bullock IMAX's new system is barely an improvement and they need to introduce reserved seating

I just wanted to share from my experience tonight at the Bullock Museum's IMAX with the new card line up system they've introduced. To preface, I'm thankful I live fairly close to the theater and we have an option for real IMAX in Austin. I try to go whenever there's a movie that seems right for the format - like Dune, Oppenheimer, Project Hail Mary, etc. - and I knew that it would be the right call to see The Odyssey there. And knowing how Nolan would sell out quickly, I bought tickets the day they became available several weeks ago for a 7:30 weeknight showing. Of course, every Bullock showing for The Odyssey has since been sold out, so I'm told.

A few days ago, I came across a post on here mentioning that Bullock has a new system in place - you can arrive 2 hours early and you'll get a numbered card to hold your place in line. I never received an email about the new system or saw it advertised anywhere, so I was glad I happened to see the reddit post. Sometimes, people wait for up to an hour outside (if not more?) since seats aren't reserved with the ticket and it's first come, first served.

Now, maybe this new system was put in place because they knew what to expect for The Odyssey. I don't know if I'd understand why it'd be a thing for movies with less demand. But unfortunately, I can confirm it barely changed anything. I arrived about 10 minutes before the 2 hour mark when they started handing out the cards, and there were already over a hundred people lined up. Not shocked, since I knew it was sold out, so not a big deal. My seats were still decent. But since I arrived at 5:20, waited in a line outside for 20 minutes, received the numbered card around 5:40, was told to return by 6:45, and then had rush hour traffic coming back, the whole thing felt like way more trouble than it's worth. I was home for a half hour before I had to go back and wait outside again for another 20 minutes. The 101 heat definitely didn't help anything. I assumed the new system would allow less time in a line outdoors, and maybe it saved 10 minutes, but it didn't do much. The real odyssey was literally the 2 hour prep for The Odyssey.

After all that, I have to wonder why it's so hard to introduce reserved seating. I understand it's a museum - but it's obviously made theatrical movies a big part of why people go there. For all the issues we have with Alamo and AMC, they at least have always gotten that right.

Also, can't help but feel sorry for whoever had no idea about there being a new system and got there too late.

Curious to know about anyone else's experience.