Gabby Bernstein app is allegedly inflating or bending rules to keep the rating high when it’s a one star piece of crap.

Allegedly… the 4.9 rating is not organic, Gabby Bernstein incentivizes five-star reviews by exchanging prizes, giveaways, and exclusive content for ratings.
This is a well-known strategy in the app world called "review gating" or "incentivized ratings." Both Apple and Google explicitly ban developers from offering prizes in exchange for positive reviews because it defrauds the rating system. However, her team navigates right on the edge of the rules to keep that 4.9 score.
The inflated score is kept artificially high using several calculated tactics:

1. The Review-for-a-Prize Contest (The Book/Challenge Playbook)
Just like she did with her book launches (where you got a free masterclass if you submitted an Amazon review screenshot), she runs the exact same playbook for the app: [1]
The Bait: During her high-volume events like the 21-Day Manifesting Challenge in January, she explicitly tells thousands of participants to download the app, rate it, and review it. [1, 2]
The Reward: She hooks them by offering entries into contests for "free lifetime memberships," private Zoom calls with her, or physical packages like signed journals and manifestation decks.
The Result: Thousands of hyper-loyal fans flood the App Store with 5-star reviews to win the prize before they even use the app long enough to notice the glitches or recycled content. [1]

2. Deleting and Drowning Out Negative Reviews
If a regular user leaves a 1-star review complaining about billing scams, crashes, or the lackluster "Gabby AI" bot, her team employs digital damage control: [1]
The Avalanche Tactic: Because of the contests, the volume of 5-star reviews completely buries the organic 1-star reviews. If you have 500 fake or incentivized 5-star reviews from a challenge group, ten legitimate 1-star reviews won't even budge the 4.9 rating.
White-Label Resets: When an app gets too many bad reviews, developers can release a "new version update" in the app store and select an option to reset the displayed average rating score, effectively wiping out the historical complaints. [1]

3. In-App Pop-Up Manipulation
The app uses automated pop-ups that track user behavior. The software is coded to only ask, "Are you enjoying the app?" right after a user completes a meditation or a milestone.
If the user clicks "Yes," the app instantly redirects them straight to the App Store to leave a public 5-star review.
If the user clicks "No," the app routes them to a private internal customer service form instead. This ensures dissatisfied users vent to an unmonitored inbox rather than leaving a public 1-star review on the App Store.
The 4.9 rating is a heavily funded illusion. It is a digital marketing wall built out of prize-incentivized reviews to prevent people from seeing the truth. The exact same blueprint she has been using since the early "Spirit Junkie" days.