Is Performance Marketing a Good Long-Term Career in 2026? Looking for Honest Advice

Hi everyone,

I'm considering building my career in Performance Marketing and would love to hear from professionals working in the field.

I have a few questions:

• Is Performance Marketing still a good long-term career?
• What skills should I focus on besides Google Ads and Meta Ads?
• How is the work-life balance and salary growth?
• What are the biggest challenges in this career?
• If you could start over today, would you still choose Performance Marketing?

I'd really appreciate honest experiences from people working in agencies, startups, or in-house marketing teams.

Thanks in advance!