If your landing page converts under 5%, drop it below

I’ll tell you what I think is blocking you the most on the first screen
(clarity, relevance, trust, or the CTA)

Quick context so this isn’t random: I’ve been helping founders find the one edit before more traffic. Real outcomes I’ve seen after they fixed the page:

  • first paid user after a landing page fix
  • ~1.8x signups after rewriting the hero
  • homepage session duration up ~150% after clarifying the promise
  • waitlist → shipped → ~4,000 users (page was part of the loop)
  • another founder said sales improved month-over-month after strengthening trust proof (not claiming it was only the homepage)

I score pages on clarity / relevance / trust / action and name the bottleneck. No redesign pitch. Just what’s blocking you.

Posted Aug 12, 2026, 2:06 PM UTC

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