Why not?

I understand where the game stands with not getting a ton of updates and slowly building its way back up to where it should be, but I want a different answer as to why the game can’t do this.

With wizard101 having a ton of events to get players on actively to collect prizes, why can’t pirate do the same? It would be really cool to have events like that that can offer you prizes such as packs, gear, maybe even companion if we were lucky enough. I just feel like the game is active every update we get and then after 2 months it goes back to waiting until the next update.