Who handles those when nobody is available?

I had an interesting conversation with someone working across multiple hospitality properties today.

They told me they receive 20+ property-related questions every day.

Things around the properties, availability, booking-related information, facilities, etc.

What caught my attention was that they mentioned one of their competitors is already using a bot to handle some of these conversations.

It made me curious about how other hospitality businesses handle this.

When your team isn't available, what happens to WhatsApp/website enquiries?

Do you:

I'm particularly interested in WhatsApp because that's where a lot of the conversation seems to happen.

I'm not looking for product recommendations

I'm trying to understand how hospitality teams are actually dealing with this operationally.

What does your current process look like?