is AI visibility tracking a real category yet or are we all just running manual prompts

We have a spreadsheet where somebody on the team runs the same 12 prompts every Monday and screenshots what comes back. It is genuinely useful and it is also obviously not a system. Before I ask for budget I would like to know whether the tools in this space are ahead of our spreadsheet or just a prettier version of it. Ahrefs Brand Radar and Profound are the two on my short list right now but thought itd be wise to see what others are doing in my situation.