BigCommerce SEO: What Actually Makes a Store Rank Better?

I’ve been looking into BigCommerce SEO, and it seems like ranking a store takes more than simply adding keywords to product descriptions.

Site structure, category pages, internal linking, technical SEO, and matching content to search intent can all play a role. A store can have great products but still struggle with organic traffic if Google has trouble understanding its structure.

I came across Think Shaw while researching ecommerce SEO providers, and they work across ecommerce and technical SEO.

For BigCommerce store owners, what SEO change has made the biggest difference for you?