Guild Rumble - the mechanics behind the curtain

** Big edit **

Why do I not get 100 points when I won without having the enemy attack me?

The formula seems pretty simple. If at the end of the match... if you or your cards take damage, you lose points based on that damage. If you drop a card and it gets punched (but never attacked), unless it is healed before the end of the match, you lose points.

Example - 98 points Round 1: You play Peggy Opponent plays dumb card, hero punches for 1 damage Round 2: You play Rifle on Peggy, kill dumb card Opponent plays dumb card, hero punches for 1 damage Round 3: You play whatever - WIN

Example - 100 points Round 1: You play Peggy Opponent plays dumb card, hero punches for 1 damage Round 2: You play Rifle on Peggy, Hero heals for 1 damage, kill dumb card Opponent plays dumb card, hero punches for 1 damage Round 3: You play whatever, Hero heals for 1 damage, - WIN

• People state other wise, but I have been using Tina for heals and when she heals punches away, I get 100. (When I used Bobby with no heals, I lost points a lot with instant card kills / round 3 wins). ** When I get a bad draw and get damaged past Tina's heal ability, I lose a few points (98). When I get a bad draw, get damaged, but drop Swat Bob and he heals it up, I get 100.
  *** Note. I have never have I actually been hit by an opponent's card, so, I can't really post on that yet.

** End Big Edit ***

They do a great job of making it look like you have a chance but... if your guild determines your max, this is indeed lame. There is no point in personal points unless you guild is Ranked #1... unless they decide to A. add your score to the guild score to get an aggregated ranking (unlikely) or B. they let you use the points as coins to purchase one or more of the reward (also unlikely).

** small edit ***
Assume there are 30k+ guilds (how did I get the number: day 1 / event 1 showed you were either Rank#1 or Rank#15XXX (times this by two, assuming they tie at the highest rank)
Knowing that the matches are match off of the same win/lose rate, the 'top score' guilds for each day would be:
Day 1:
15000
7500
3750
1875
Day 2:
938
469
235
118
Day 3:
59
30
15
8
Day 4:
4
2
1
?

• As when you lose, you get a scaled point awarded based on how close you lost... this isn't "0" for everyone, so they removed the "multiple guild tying for the same place" loophole.

** end small edit ***

How can I exploit any of this?
1 - Change your hero based on your needs:
For 'attacking' others: Use a hero with heal, like Tina or pay-to-play Conselua (her low level heal of 1 won't our level a standard punch).
For defending: Use hero with payback / punch, like Dale
2 - If your entire guild doesn't fight for first round and gets a tie the first match, you will have a much easier time for ever match afterwards (as you won't be fighting the undefeated teams). You aren't getting Rank #1, but you just might squeeze in above everyone else.