Boo! Hiss! Amazon video offering HD season pass for higher per-episode price than buying individual episodes!

Don't know if this varies from place to place, but where I am, Amazon video is offering season pass for just the final 10 episodes for $34.99 but the individual HD episodes for $2.99.

I get that sometimes they let people assume the deal is better, but it actually reads: Save on each episode with a TV Season Pass.

This is just irritating.