AITA for calling a friend out when she says she can’t meet up with me anymore because her Instagram account is busy to maintain?

I’m just a little bit bewildered by a situation with a friend of mine. We have been friends over the past few years, and grew close over a shared experience we have had which was quite traumatic and sad, so to me she was a dear friend.

We originally know each other from living in a similar area and being in the same social group and became closer together as she opened up about experiences on Instagram, which I identified with and we ended up being close. Her online following has now grown and she has a few thousand followers, and constantly talks about her account and sees it as a huge deal. She often told me how stressed and busy it made her, and she did kind of start to be distant from me and my other friends in favour of ‘bloggers’ to which I didn’t really understand as I don’t spend much time on instagram or care that much about likes and followers, but I’ve always been supportive of her account, followed her, liked things and commented when she’s needed a bit of a boost when promoting a brand.

She always talked about how you should always be there for friends, and talks about having good values and being a good person etc. on her social media, but recently she became extremely bad at replying and actually being there when I needed her. She’d half make plans with me and then never reply back when I said that I can do that time/date etc and has been increasingly absent and a bit of a crappy friend.

I bumped into her recently and I was a bit off with her, as to me she was no longer the good friend I used to know.

She then messaged me to say sorry if she hurt my feelings, and she could tell I was being off with her , and she knows she hasn’t made effort with me recently. This has been brewing in me for about 6 months, so I just said that it’s pretty shitty to make plans and then be uncontactable and not interested in seeing me. She then said that because of her Instagram account, she is so busy that shes not ‘seeing people’ anymore- so she isnt meeting with actual friends anymore because her Instagram account is taking up all her time. I kind of went in on her a little bit, saying that I’m a real person and meant to be a good friend that she’s being horrible to, and shes putting Instagram followers over our friendship, to which she had no other reply than ‘We all have different opinions, good luck for the future ‘.

She’s 30 years old and I find this so odd and such arsehole behaviour! Am I the asshole? Or is she?

Edit: for info, the instagram account is not her main job. She has said before it brings her a bit of extra cash and some freebies. I get that everyone has different interests, but no friend has ever dropped me for a side project before!

Edit: for info, people have been asking how many followers she has. Its around 4k.

Edit: also, people have accused me of pushing my friend and saying i’m unsupportive, which is not the case. Ive always been there to support her whilst she had this page and engaged with her when shes said she’s lacking interest on a particular post, I always comment , like, give advice, take photos etc. And her instagram page is what brought us together in the first place