Interview: Steven McMullen, Senior Business Intelligence Manager at Stack Overflow

I recently caught up with Steven McMullen, Senior Business Intelligence Manager at Stack Overflow, to discuss how his company tapped pre-IPO data analytics unicorn, Looker to modernize their marketing ops, acquire new leads and new customers. The business results were impressive, transforming Stack Overflow's marketing strategy for the better.

from insideBIGDATA http://bit.ly/2HTc82U

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