What's a good engagement rate on facebook marketing?

Hi, I'm a beginner to dropshipping. I started to mess around with facebook marketing a few weeks ago with a small budget. One ad I tried performed a lot better than the previous ones and got me my first sales. Right now it has around 5000 views, 430 likes, 35 shares and 15 comments. That's almost a 10% engagement rate, and I was wondering if that was standard or did I just hit a goldmine? Thanks!

Posted Jun 11, 2019, 9:22 PM UTC

12
xImZinc•

There's no "good engagement rate" standard.

Some products receive an insane amount of engagement but don't get sales.

Others do 7 figures and have an insanely low engagement rate.

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In my opinion, other metrics matter WAY more.

1
bubbabu•

I’d say 0.004 or lower is a good sign!

1