A yard of Snickers my ass. Sorry, but I tore out the cardboard flaps that kept them centered.
Posted Dec 28, 2019, 5:44 PM UTC
2.3K86
I guarantee there is a company out there that does nothing but study and show companies how to pull this shit. They have some dead, bloodless name like Nexxus Logistics or Consumer Trends Inc. and all they do is figure out how to get 1 less of anything in a package and make us pay the same price.
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And then spin it in a Viridian Dynamic style comercial telling you how much you appreciate it.
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Fewer calories!
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The new Gatorade bottles have “cool new style” on the label, they are $0.89 more than old ones... the bottom has a 1.5” hollow. 2.5 oz. less, but costs more! That is truly a “cool new style” for sure!
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Can someone ELI5 how this isn’t illegal?!
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Nexus Logistics is a shipping company here in NJ, lol. A google search also shows that there IS a Consumer Trends marketing company that deals in... wait for it... food packaging! Nailed it!
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Hoooooly shit! You gotta be kidding me. I pulled those horrible, generic names out of the air. That’s amazing! Great find.
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Yeah, you can be sure it exists somewhere. Most people haven’t noticed that sugar in the US is more expensive than it used to be. This is because they never really changed the price itself. The standard (and usually ONLY) size of bag you could buy sugar in was 5 lb. Now, the standard is 4 lb. This change was subtle, and so many never noticed it happened.
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Shrinkflation.
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Ha! I like that.
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I wish I termed it, but I didn’t! It’s a succinct word for sure.
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A pound of bacon is also 12 ounces now.
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After some investigation, I’ve noticed that this tends to be limited to name brands. In my store, while name brand bacon is 12 oz, the home brand is still 16 oz, which I appreciate quite a lot.
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Very interesting. I’ll do my own investigation as well. Thanks for that.
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How the hell is that legal? What, do they claim that "pound" is just a product name now and not a unit of weight literally describing 16 ounces?
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Because they aren't advertising as a pound of bacon. They are just relying on the fact that a package of bacon is commonly understood to be a pound of bacon and so they are selling a package of bacon slightly smaller at the same price as the bigger ones. This way the fancier more expensive bacon doesn't look so pricy next to the cheaper lower quality bacon
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Late to the party but I met a consultant whose job involved this - reducing product while maintaining satisfaction.
His proudest project? Making the chicken fillet in the chicken burger at a well-known chain 15% smaller while increasing the far cheaper sauce 5%. Customers couldn’t tell the difference, chain saved millions.
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At some point, I kid you not, we’ll be paying top dollar for 1955 portions... and, we’ll just keep buying all of it. Whack!
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I think we’re already at that point. The amount of money and science going into ripping us off while still keeping us shopping is mind boggling to say the least.
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(See bank offers of financial “products”)
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I thought the title was "A yard of Snickers in my ass"
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Haha. How about a yard of Snickers out of my ass instead.
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haha i wish
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Companies should not be allowed to do this.
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Always the hammer with you people. Maybe resist the urge to buy their candy in future?
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I don’t think i’d ever buy a yard if snickers no matter how it’s sold, but they’re advertising it as if the whole box is filled, probably saying it is a yard length wise, I’m just saying this is scummy, I’m not the op.
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I don't think it's reasonable to expect the consumer to be ridiculously suspicious of every product in case this happens. consumerism expects a certain level of trust with both the customer and the production of the company.
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Downvoted but true
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WHY?!..wouldnt you scoot them all together instead of in three uneven groups? disgusting /s but seriously, disgusting r/mildlyinfuriating
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They were originally. If you look closely you can see where I ripped off the flaps that centered them. I suppose I should have arranged them to look like when I opened it. My bad. Sorry to mildly infuriate you.
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lol
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Ah yes, they should note it’s a yard when put sideways
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All I can think of is “A mile of cars” in Used Cars.
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im suprised that they werent placed longways smh
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The function is to screw people
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No shit...
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The box lets you know how many bars are in there.
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I’d still assume that those 18 would be a yard long. Not just a random length.
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18 twix packs are a yard long, which is what they originally did this with.
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It doesn’t say 18 regular size bars. The assumption is that some crazy sized bars would fill up one yard. I’d take that case.
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yeah i got this for twix expecting two massive twix bars and got around that number of normals.
snickers does sell a footlong bar but it’s not amazing. what are amazing, though, are the half-pound reese’s cups
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If an non-see through package has the number of products inside listed, its usually a trick
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That would make me Hangry!!
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Wowww
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Sniggered
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I think we should bring back tying people up and throwing rotten fruit at them purely for assholes who try to pull this sort of crap.
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The outside of the box has markings like a yardstick. I checked to see how accurate it was. It’s within a half of an inch.
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The box was a yard. The snickers did not fill the box. Ergo, not a yard of snickers.
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It was a present from my son. You don’t think it’s a problem that they call it a Snickers yard and then fill half of the box with air?
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Buy it, open it, maybe eat a couple, and return it so they have to send back to manufacturer. Product not as described. Enough of the returns and they’ll try something else.
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I can’t stand trickery - shame, shame, shame!
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There is probably some fine print somewhere that says, "Snickers must be lined up lengthwise for measuring purposes."
Haha. It said on the outside of the box that there was 18 Snickers bars. So, that’s how they get around the false advertising I suppose.
The Snickers yard probably refers to the package only which is just their name for an 18 pack
No doubt. But still WTF?
I can explain this, sort of... They originally did this with Twix. 18 Twix packs equaled one yard. I guess with the Snickers version, they wanted to stay with the number 18. Basically, they shouldn't have stayed with the yard measurement.
Right, but the width of the box is the same as the length of a Snickers bar, for no reason other than to deceive.
At a little less then four inches,18 bars is roughly two yards.
Shhhh don't let them hear it they'll only give us 9 bars
Subway got sued for their "footlong" sub not actually being a foot long and paid the plaintiff $550k. That was for a sandwich that was made out of a product that naturally varies when baked. No real deception here. The snicker yard box seems to be clearly deceptive to me. I would have expected it to be full, end to end.
It was a class action and it was more than just variation. The suit proved that Subway was intentionally making subs shorter than a foot. Subway even admitted it and tried to defend their marketing by saying the "foot long" was only descriptive of the sandwich and not an actual measurement.
I didn't follow the suit closely, but it appeared frivolous to me. Whether the foot long was 11" or 13", one could see the sandwich they were buying and regardless of bread size, the filling volume didn't change. Nobody was hurt or went through mental anguish. If it so upset me, I wouldn't go back to that restaurant.
I think the OP has a stronger argument that you could expect the yard of Snicker's actually have a yard of Snickers as you can't see inside the box before purchasing. Yes, the package states how many are inside, but I could conclude that number was what made up a yard.
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Considering that it was a class action lawsuit, isn’t $550k pretty cheap? That’s like barely enough to cover the lawyers’ fees
Yes, they settled. The plaintiff likely knew they weren't going to get a big payday, the lawyers knew they wouldn't get a big payday either and the company wanted to marketing nightmare behind them.
What always bothers me about these workarounds is that the actual law states that an attempt to mislead is also illegal, it doesn’t have to be factually false to be false advertising
It’s not false advertising if it’s specifically advertising that it’s 18 snicker bars.
That’s what I meant. Sorry if my comment was confusing.
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