Using personal trauma to sell a product?
Posted Jun 1, 2020, 5:08 AM UTC
12017
That caption was a wild ride from start to finish... it makes me wonder if she's really okay with the rose smell of the product or if she hates it every time she uses it. From an advertising perspective it's too personal a story to be relatable and make people want to by. And the fact that she included the detail about the flinching at the end makes me worry a little. It could just be because the spray is awful and harsh (which I wouldn't be surprised about), but I'd be concerned it's just the smell itself bringing up trauma.
Unrelated why is the toner a spray?? I've never seen that from a toner...
39
My thoughts exactly. Smells can bring up traumatic memories even if itās years down the line. It makes me so sad.
16
I have! Thereās lots of toners in spray bottles out there :) first one that comes to mind is Herbivore Green Tea toner
9
Whaaa no way! All the ones I've seen are in bottles that you dump on a cotton pad :0c though i just might not have noticed to be fair lol
5
Know what makes me want to buy beauty products? When the person shilling it presses it up against their oily face in a totally unflattering photo. Good stuff!
29
Holy. Shit. That was so painful to read. Why are you using it when you flinch every time you spray it? Somebody please help this poor lady! Donāt use something that triggers you!!!
16
They all have the same red, angry skin. I know it might be rosacea but I'm guessing it's the shitty skin care!
14
Rosacea redness tends to look different. Their skin just looks inflamed and angry from bad skin care, an absolute shock I'm sure.
10
This is heartbreaking. I donāt think she is ok with the smell of it at all, she was probably just bullied by her upline to āturn the negative into a positive hun!ā and as a result is re-traumatizing herself for the sake of a product that no one wants to buy.
9
I'm not really getting how any of this would be a good selling point.
6
I'm not sure. It's really sad. Their profile is filled with very vulnerable and personal posts tagged about their custody battles and involvement with child services tagged #HereIsMe, but followed by hashtags #younique #youniquepresenter along with others. I can see clearly their two lives (personal and MLM) have collided in an unfortunate way.
8
#building and empire????
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Do you read?
1
Uuuuuuuhmmm..
1
This is honestly a heart breaking thing. This woman is totally deluded into thinking this is a business, and was probably told to use personal details and emotion to get views/sales. Someday, she might be the predatory upline. The cycle continues.
That is so sad š