How would you monetize a site that receives over 1.5 million view per month? No ads. Let me know your ideas and I'll cut you in.

I have a website that has around 1.5m viewers unique per month. I am not going to edit the website in any way. The website is a "Celebrity" oriented blog. So I can put up posts and put ads in posts, use flash in posts, etc. I am not going to edit the actual framework of the site though. So no ads, no content locking etc.