Don't get over hyped and stop giving this corporation free promotion lol.

The vehicle in the picture is a Sherp Atv.
Kanye West has often used Sherps and gifted them to friends, it was hinted/leaked with his Donda 2 announcement that he'd be doing a super bowl commercial for a 'large fast food franchise'.

Elon and Kanye know each other well, many photos together online and have a history.
It's probably just a Kanye meal, like the Travis Scott one... Very likely Elon is just hyping his friend.
Marketing genius' though as everyone is spamming their logo and talking about the company...