Looking for ideas on increasing banquet sales.

I am being ask by my Hotel group to take over an iconic property that has fallen from grace. I am no stranger to revamping and reinvigorating a hotel's culinary identity in general. I have already started to re brand their outlets as well as started building the ground work for returning their Sunday brunch to it's former glory. Luckily I am taking two of my Sous Chefs as well as two of strong culinarians with me to accomplish this large project.

They are also asking me to improve banquet sales by a large percentage as well, as well as raise the bar on the banquet clientele. I am being given carte blanche do whatever is needed hospitality standpoint to get the job done. So I figure I will see if anyone on here has any tips or tricks that they have used in the past that have worked out well.

My general game plan right now includes:

• A series of high end wedding shows showcasing multiple styles and vendors as well as our properties new and improved cuisine and culinary options.

• I am in the process of talking to local charities about hosting some events for them do draw some publicity to our improved operation.

• I have made the local ACF and CMAA chapters aware I would love to host an event for them.

• I have also already made plans with the local culinary schools to do a visiting chef dinner for them.

So if r/AskCulinary has any other ideas I would love to hear them. Thank you in advance and please have a good day all.