What are your thoughts on using ASMR in mobile ads?

In a brand-new episode of Mobile Ad Eaters, Livia Antal from Azerion gives us her thoughts on:

• the effectiveness of using live-action and 3D animation in mobile game ads,
• the increasing popularity of user-generated content with the rise of TikTok,
• why marketers should always consider the social impact of their ads,
• and much more!

And yet again, we managed to pull five thumb-stopping mobile ads from Apptica.

https://www.youtube.com/watch?v=ERyEQiUVOwU