Preamble: there's no promotion here, not even a subtle one, and no request to test stuff. No AI was used to write this text.
My question is mostly to folks who run a web property, particularly for a B2C audience. That said, it might apply to mobile apps, and perhaps it applies to B2B in some cases. I don't know: you tell me.
I've been thinking of how cautious users can best "kick the tyres" in a web app, especially in examples of SaaS products often discussed here. Mostly it's screenshots or social media videos + voiceover illustrating a typical workflow. Alright, it is well understood that users have a complex psychological journey to put their payment card on record, even if they trust a