r/sales•
KingPyot

What exactly does a sales directors role consist of?

Question

Too all you sales directors out there what does your role actually consist of day-to-day if you aren't directly bringing in sales?

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This isn't me having a go at sales directors, I'm genuinely interested, because I'm not really sure what my director does apart from set sales meetings and try and motivate us to hit a target.

Posted Apr 11, 2019, 11:02 AM UTC

29
tombodadin•

My title officially is Executive Director of Sales so I can tell you with full confidence I don't know.

15
GeneralDouglasMac•
2
mrs_schnurr•

May be slightly different as I’m a sales manager, but that’s basically it. I do minimal sales, sometimes I set my team up with clients I bring in. A lot of motivating, coaching, observing/feedback of my team. I’ll sit in on client meetings, hold team meetings, run campaigns/blitzes whatever you want to call them. I also manage the operations budgets (sponsorship, local advertising, entertainment etc)

Edit- I also negotiate targets for my team and set their individual targets at the beginning of fiscal.

2
smilin_knight000•

Hiring and firing Setting goals monthly quarterly and annually Training Motivating the team Managing people behavior Meetings lots of meetings I mean it all varies really

2
Enterthenooch•

Depending on the environment I suspect the job will vary some. I'm a Director of Sales in a small company that does B2B facility services. I spend about 20% of my time tracking CRM inputs and monitoring or setting goals, 30% in event participation, volunteer opportunities or other marketing tasks to drive brand awareness and about 50% of my time building relationships with clients or prospects and selling. Because it's a small company I need to still be involved in selling quite a bit as we only have one other guy in sales.

1
z-adam•

Been a while since I had to manage but a portion of my time would be in some manner of helping my people grow. I would train, coach, counsel, reward, sell alongside, and bring them leads. I work for you until you start slacking off.

1
PhallicusMondo•

I'm a "Sales Manager". Referred to by my President as "Director of Sales" and "Head of Sales" but I don't really see the difference in these roles. Depends upon the organization's size I suppose.

As a "Director" level manager I hire, train, run my team's budget (employment and tools of the trade), work on overall strategy for the team. I still sell but most of my time is spent managing. My team size is 10 now not including myself. At a larger organization say 20+ I'd probably be a VP of Sales and require two managers underneath me to do the same work.

1
PhallicusMondo•

I'd like to add that our President is a pain in my ass and spends about 2 hours on the phone with me each day. That's 25% of my job.

1
Interpine•

Whatever the VP doesn’t want to do.

0